Is LinkedIn your number one source of new client leads? Does it help you to rekindle relationships with existing business contacts? Does it significantly raise your profile amongst your target client audience? Does it help you to start meaningful discussions with new consulting prospects – and indeed generate inbound enquiries about your services?
If you did not answer a resounding yes to all these questions then you are just like the vast majority of consulting professionals. You have a LinkedIn profile, but have yet to master turning this into 1) a real asset for your consulting career and 2) a driving force in the growth of your consulting practice.
Helping you to be more effective in your use of LinkedIn is why we have teamed up with James Potter to bring you this insightful and results-oriented course.
Top-Consultant’s co-founder Tony Restell is no LinkedIn slouch. He has close on 10,000 first degree connections and was one of the earliest adopters of the site.
Nonetheless, working with James Potter revealed significant areas for improvement. Within weeks of working with James, Tony’s profile saw a near sevenfold increase in appearances in LinkedIn search results; and a tenfold increase in the number of profile views being achieved. Inbound enquiries started flooding in from highly relevant prospects. Meetings were initiated, new client accounts were won. See for yourself the spectacular results that have been achieved in a matter of months:
It was this experience – together with James’s experience in the consulting sector – that got us so excited at the prospect of organising this seminar.
During this full day course you will learn how to create a comprehensive LinkedIn profile, how to make it valuable to your prospects, how to optimise it for searches (within LinkedIn and Google) and how to maximise your visibility. The views your profile receives from relevant prospects, the traffic you enjoy to your website and the interactions you have on LinkedIn will all grow substantially.
This is a high energy course with instructive sessions about functionality and tactics, incorporating hands on time for you to implement changes and have your changes reviewed and critiqued.
Who should attend?
If you have any responsibility for generating new client interest in your firm’s consulting services, or your career would benefit from being more proactive in sourcing new client leads, then this is a must-attend event.
We at Top-Consultant are totally sold on the impact James Potter’s training will have on your LinkedIn effectiveness – through first hand experience! But James is also a former consultant and has worked with numerous professional services businesses to deliver tailored LinkedIn training. The following are a few of his recent compelling recommendations:
“James took the time to come and see me and genuinely opened my eyes to the potential LinkedIn offers! During our 45minute meeting I was amazed with the potential of using the website as a business generation tool. James’ friendly and professional approach was the key reason that I recommended him to my colleagues. I have no hesitation in recommending James to others... except maybe that right now I believe James’ consultancy has given me competitive advantage” Chief of Staff, Microsoft UK
“James ran an in-house course for my team and I lost count of the 'wow' moments! He made LinkedIn come alive for all of us - his knowledge and humour made the event hugely enjoyable and a great CPD activity. Within 24 hours after the event one of my consultants had gained 2 high level meetings - a great result! James really 'walks the talk' as well - he's since given me a couple of introductions too - thanks a lot James!” The Consultancy Company
“An excellent session has transformed our use of LinkedIn. There is so much powerful stuff hidden "under the bonnet" that, without James's help, would go unexploited. I would highly recommend this course.” Hughes Ellard
“Excellent course. James is not only entertaining, but very pragmatic in how you can use LinkedIn to help develop your business. Well done. Highly recommended.” Best Practice Group Plc
“Insightful and slickly delivered, I’d really recommend it.” Siemens
“James has a unique service offering for clients in this field, the ability to help you articulate and project the best version of yourself to others through the relatively new forum of social media. With an excellent command of the lexicon of business/commercial language and in depth knowledge of the tool James in a few short sessions can empower some profound changes. Are you time poor and juggling competing priorities and want an impact presence on LinkedIn - contact James.” Dell
“As a firm we are looking at how we can best coordinate our presence on LinkedIn to improve our interaction with existing and prospective clients. A single session with James was all it took to be convinced that he really understands the importance of firm profiling as well as the value to us of using LinkedIn properly. There's much more to it than we realised and James made sure he understood us first - exactly as we like to do with our own clients. Invaluable insights and a few neat tricks too!” Rothman Pantall LLP
“James has an amazing knowledge of LinkedIn which he uses with his ability to think strategically. He is able to suggest how to use LinkedIn to help people realise its full potential.” Chamber of Commerce
“James Potter represents the next wave of dynamic individuals that thrive on internet culture and its impact on business. His great skill in creating provocative profiles enables both individuals and companies to put a pulse into branding influence. His thought leadership and knowledge of successful networking has influenced not only myself but the colleagues I have spoken to about his "art". Not only is James going places but he can take you there too.” IBM
For a full profile of James Potter see his LinkedIn profile page.
Early Booking Rate Available - Secure Your Place Now
Places for this event are restricted, to ensure that personal attention can be given to participants and the assessment of their LinkedIn profiles. We are therefore expecting this session to be a sell-out and would encourage early-booking to avoid disappointment. You can book here at a cost of £399+Vat.
Alternatively, if you would prefer to be invoiced for your place(s), please email email@example.com stating:
o delegate name(s)
o delegate email address(es)
o company name and invoicing address
We will then be happy to arrange for your reservation to be made and an invoice issued in place of online payment being made.
A 20% discount is available on all invoiced bookings for 3 or more delegates attending this event.
Places on this seminar may be cancelled up to January 25 2013; you will receive a refund on all places booked minus a £45 administrative charge per place. All cancellations must be received in writing. No refunds or credits will be given for cancellations received after January 25 2013 or for no-shows on the day – though substitutions are acceptable at any time. Email: firstname.lastname@example.org